amazon
How to Use AI on Amazon to Beat Your Competition (2026 Playbook)
AI isn't an edge on Amazon. It's table stakes. How to actually use it across listings, pricing, creative, and feedback. Plus the trap most sellers fall into.
May 25, 2026
Mike Begg
Building e-commerce businesses. Acquiring more.
Founder of AMZ Commerce Advisers, Reach Social Commerce, and ELEVAA. Based in Mexico City. Writing about Amazon, TikTok commerce, M&A, and running a multi-business portfolio with AI.
$0M+
Annual brand revenue managed
0+
Amazon Brands Worked With
0+
TikTok Shop Brands Launched
0+
Years in E-commerce
What I Write About
Four areas I know inside out
500+ brands→
Amazon & E-commerce
Behind-the-scenes on running an 85+ client Amazon agency. What works, what doesn't, and where the market is heading.
50+ launches→
TikTok & Social Commerce
Social commerce is eating traditional retail. How we scale brands to $1M+ ARR on TikTok Shop in under 6 months.
50+ deals reviewed→
Business Acquisition & M&A
From reviewing deals to closing them. The operator's framework for acquiring e-commerce businesses.
Multi-business portfolio→
AI & Operations
Automating data analysis, reporting, and strategy across multiple businesses with AI. Real tools, real workflows.
Recent Writing
Latest from the blog
amazon
How to Differentiate Your Amazon Product: 8 Strategies That Actually Move the Needle (2026)
Undifferentiated products lose to price every time. Here's how the brands we manage actually stand out on Amazon — beyond generic 'unique value proposition' advice.
May 21, 2026
amazon
Amazon Restricted Keywords: How to Avoid Flagged Listings and Suspensions (2026)
One wrong word can suspend your Amazon listing overnight. The 2026 restricted keyword list, what triggers it, and how to recover a flagged listing fast.
May 18, 2026
Case Studies
Real results, real brands
Amazon: Apparel
13,089%
growth in 9 months
50,000+ units sold, $830K+ in sales, ACoS 11.8%
Amazon: Pet Supplies
20x
yearly sales increase
$30K to $600K+ monthly shipped COGS, $2.4M in ad sales
Amazon: Beauty
$1.21M
single month revenue
Best month ever. 38% above previous best. Prime Day strategy.
Amazon: Education
66% to 27%
ACoS reduction
30+ Amazon's Choice badges, 61% overall sales increase
TikTok: Food & Beverage
$960K
GMV in 90 days
890 affiliate videos, scaled through creator network
TikTok: Fashion
$198K
revenue in 90 days
150+ monthly affiliate videos, creator-first strategy
Client Results
What clients say
“AMZ Advisers is a true partner rather than just an agency. The team is invested in our success and the leadership quality shows at every level.”
“Started doing many things better than I was doing on my own. The efficiency gains and improved account management have been significant.”
“Five months in and we're doubling our monthly sales. There's a clear path to profitability and the team is transparent and responsive throughout.”
“Knowledgeable team, strong results, and excellent internal reporting systems that give us real visibility into the account.”
“Over a year of partnership and the results have been consistent. Reliable, professional, and they deliver.”
“Data-driven recommendations and a genuinely professional partnership. They've helped us strengthen the brand meaningfully.”
Newsletter
Get the operator's edge
Weekly insights for e-commerce operators and business builders. What I'm seeing in the market, deals I'm looking at, and frameworks I'm testing.
No spam, ever. Unsubscribe any time.
Work With Me
Grow your Amazon business or exit it
Whether you need a team to run your Amazon brand, want to expand into new markets, or you're thinking about selling. I've done it and can help.
Explore Options